Determinants of Intention to Consume Dibiterie Meat towards the Risks of Non-Communicable Diseases in the Dakar Region, Senegal

The general opinion and current scientific evidence highlight the link between red meat consumption development of non-communicable diseases (NCDs). We explored determinants intention to consume in relation risks developing NCDs Senegal with a special focus on popular “dibiterie” (braised meat) consumed Dakar, Senegal. Building theory planned behaviour as theoretical framework, we used structured questionnaire collect data knowledge consumers regarding risk from consuming meat. survey involved 478 people randomly selected households Dakar region. Data collected was analysed by performing calculation dibiterie quantities frequencies consumption, analyses principal components, binary logistic regression, multiple hierarchical regression. Results show that is mainly dietary supplement for population. convenience, social pressure, quality indicators such producer expertise health perceived NCDs; gender age predicted This study provides basis incentive-based interventions aiming promote balanced diet healthy eating habits. Nutrition education use media have been raised important risky change.